FINANCIAL; RETAIL;
The past few years has seen a huge growth from Tesco. No city or town is without one, even village if they had it their way. Tesco have been given a profit warning following poor Christmas sales just gone. It is believed that Tesco will have to invest millions of pounds, around 400 actually, hiring and refurbishing staff and stores, in order to get their customers back where they want them. Tesco cut thousands of jobs of independent stores, this seemingly being their karma, but what are they proposing to do? Their plan to get anywhere and everywhere, lost the idea of being a brand people can trust to go to. It’s got too powerful, to the point where I don’t believe chief executive Philip Clarke, knows what to do with the power.
“Every Little Helps” is still one of the best taglines going, I reckon Tesco just need to incorporate it’s idea a little better. Tesco maybe in it’s warning stage, but I’m sure they’ll think of something, the man always gets what he wants…
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